Need some help signing major record label deals?
Here's some facts you should think
about if you believe your ready to
sign to a Major Record Label. There are currently four Major
Record Labels with a number of sub labels owned or operated under their
respective umbrellas.
- Warner Music
Group
- EMI
- Sony Music/BMG
- Universal Music
Group
Many of the Major Sub Labels and Top Independent labels will accept
unsolicited material for you to shop while most Major Labels will not.
Many times talent is located by either an A&R Scout
or
through referrals by Music Industry Professionals; managers,
producers, publishers, or even other national headlining acts.
For most, they will be looking to see if the artist or band has a
website or MySpace page with an active playing schedule. They
will look to see how large of a fan base you have and how popular your
web page is. How entertaining are your live shows and is
there a
video/dvd of your performances available. Do you have good
songwriting skills, uniquely different and will they appeal to a
national or global audience. Are you bigger than life,
marketable, energy driven, have a professional attitude and in it for
the long haul.
Here
are some
quotes from some very successful and
influential A&R Reps that will give you an idea as to what is
important to them:
♫ “I don’t have time for acts that don’t
know who
they are
or what they want to be. I’d rather work with a pain in the
ass
than an act that doesn't have a clue.”-
Richard
Csabai,
American Recordings
♫ “If
you’re an act that has global appeal,
you’re going
to need global exposure. And a major label can provide that.
It’s
difficult for most indies, and almost impossible for independent
artists, to do what we do.”- Mollie
Moore, Atlantic Records
♫ “The
most important things I’m looking for are the quality of the
songwriting, the sound of somebody’s voice, and the potential
to
be
really impressive live” – Chris
Briggs, EMI
♫ “When
you’re dealing with an artist who has quality, that person is
going
to get discovered” – David
Novik, UMG
♫ “It´s
quite sensible to presume that an artist who is really popular on
MySpace could be popular for a bigger audience soon.”
– Axel
Wirtz, UMG
♫ “For
me, within the first 30 seconds the song is
good or
not. I’m looking for something that catches my attention
immediately”- Herve
Lauzanne, Columbia Records
♫ "There’s
a distinction between a band that’s trying to get a record
deal
as
opposed to a band that’s trying to be successful. Artists who
are
positioned to be successful are ultimately the ones that we are most
interested in."- Avery
Lipman, Republic Records
♫ "An
artist who doesnt have a web site has lost me."- Jaime
Feldman, EMI/Capitol
♫ “Songs
and star quality will get my attention.
There has to
be something I think will make people buy into the artist.”
– Matt Harris,
Hollywood Records
♫ “Any
acts I sign must have a very strong live
show. Touring is not crucial but playing is. If an act only plays a few
time a year, they’ll lose my interest”. – Mark
Jowett,
Nettwerk
♫ “An act
that I would sign would have an
amalgamation of
everything coming together. Usually it’s a combination of hit
songs, a good story, a great live show and evidence of
activity.”
– Mollie
Moore,
Atlantic Records.
In most cases, marketing and promotion can initially be done through an
independent label or done by yourself as we have discussed on this
site. The internet and digital distribution has made this
easy
for the most part. Generally, a
Top
Independent Labels and Major Record Labels
will only be needed when
national or global exposure come into play and when the recourses they
provide are needed for such things as a large production touring
schedule or global recording and video marketing. A major
label
will also have the resources to manage your brand, trademarks and
copyrights. Coordinate recordings, film and/or video
projects.
Oversee the production, manufacturing, distribution, promotion,
A&R
assignment, and maintain many of the contracts you will
undoubtedly be involved with.
Major Labels have been and will always be needed despite changes in he
industry. First get your career off the ground and build a
solid
foundation. Most of the tools and information your going to need can be
found elsewhere on this site. When your ready...we have got
you
covered.
We
have Recently Updated
the Top
Independent Labels and Major Record Labels
for
2009.
We
have included current A&R reps and contact information for many
of
the labels listed, so be sure to check them out.
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